IBM Cognos Analytics vs. Microsoft Power BI

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
IBM Cognos Analytics
Score 7.9 out of 10
N/A
IBM Cognos is a full-featured business intelligence suite by IBM, designed for larger deployments. It comprises Query Studio, Reporting Studio, Analysis Studio and Event Studio, and Cognos Administration along with tools for Microsoft Office integration, full-text search, and dashboards.
$10
per month per user
Microsoft Power BI
Score 8.5 out of 10
N/A
Microsoft Power BI is a visualization and data discovery tool from Microsoft. It allows users to convert data into visuals and graphics, visually explore and analyze data, collaborate on interactive dashboards and reports, and scale across their organization with built-in governance and security.
$10
per month per user
Pricing
IBM Cognos AnalyticsMicrosoft Power BI
Editions & Modules
On Demand - Standard
USD 10.00
per month per user
On Demand - Premium
USD 42.40
per month per user
On Demand - Standard
USD 10.60
per month per user
No answers on this topic
Offerings
Pricing Offerings
IBM Cognos AnalyticsMicrosoft Power BI
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
IBM Cognos AnalyticsMicrosoft Power BI
Considered Both Products
IBM Cognos Analytics
Chose IBM Cognos Analytics
Microsoft Power BI has a more user friendly interface and it is integrated very well with the other Microsoft products but IBM Cognos Analytics has a more advanced reporting and complex data analysis capabilities.
Chose IBM Cognos Analytics
Tableau, Power BI, QlikView were the other options considered. Tableau lacked the following key components of business intelligence and analytics. Some other statistical functions that are available on the platform were not matched by Power BI. QlikView lacked robust …
Chose IBM Cognos Analytics
We selected IBM Cognos Analytics based on the following. The scalable and robust features for large organizations allowing it to grow as we do. The nest feature is the strong data governance and security features. It also supports a wide variety of data sources. Lastly, it …
Chose IBM Cognos Analytics
It was due to trust in IBM. Very good support provide by IBM. Response time is pretty good
Product is proven in past & well robust feature
Many good enterprises have used this product
Chose IBM Cognos Analytics
It does well however, we need more user friendly interfaces, integration options and visualizations.
Chose IBM Cognos Analytics
IBM Cognos Analytics is our legacy BI solution. It hadn't stacked up well against its modern contemporaries. We are thinking of replacing it with Microsoft BI.
Chose IBM Cognos Analytics
We looked at Qlik Sense, SAP Analytics Cloud, and IBM Cognos Analytics for our financial brand's needs. Qlik Sense is super user-friendly, great for quick data digging. SAP Analytics is perfect when we're working with other SAP stuff; it just clicks. But for our big project, …
Chose IBM Cognos Analytics
Cognos Analytics provides wide range for reporting, data visualization, and self service analytics. Cognos has strong security and governance features. Sigma Computing is purely cloud native approach and has spreadsheet like interface and doesn't provide many customization …
Chose IBM Cognos Analytics
I feel like IBM Cognos Analytics offers a more in depth look into the business’ analytics and data and has more functionalities with AI.
Chose IBM Cognos Analytics
While all of them have their own advantages. IBM Cognos Analytics is highly scalable and have unmatched data analytics capabilities which makes the data from IBM Cognos Analytics of very high quality and data governance also makes sure your data is safe and protected.
Chose IBM Cognos Analytics
IBM Cognos Analytics supports better enterprise connectivity than the competition. It supports on-premises and cloud deployments, regardless of cloud platform, and also provides its own SaaS cloud platform. Other tools are locked in to specific cloud platforms and are not as …
Chose IBM Cognos Analytics
I like the cloud native character and ease of deployment with Sigma and ThogthSpot, I also like the metadata modelling capabilities of Power BI. I prefer the ability of Cognos to create and publish a metadata model that provides both ad hoc access and managed reporting and …
Chose IBM Cognos Analytics
They are better in Dashboarding and performance analysis.
Chose IBM Cognos Analytics
We have alot of resources already invested in Cognos and it would be a humongous effort to migrate. CA is more inline with Power BI and Tableau now that there are dashboarding capabilities.
Chose IBM Cognos Analytics
We could deliver a corporate wide solution with Cognos, it is an end-to-end platform. No other option provided the same breadth of scope. I can't think of a feature that the others provide that Cognos lacks, but the others do not provide the same features and governance of …
Chose IBM Cognos Analytics
No need to physically share data with developers, users. All we need is to send the server URL.
Chose IBM Cognos Analytics
IBM Cognos Analytics with Watson is an enterprise ready tool and could provide end to end functionality expected from a BI tool. Provides integration with custom applications as well as provides not just high end visualizations that Tableau or PowerBI provides but also the very …
Chose IBM Cognos Analytics
We selected IBM Cognos because it has all of the features our organization needs for reporting. There are multiple report and dashboard options. Security and scheduling options are good. Tableau does not have good tools for advanced reporting besides dashboards. Power BI does …
Chose IBM Cognos Analytics
IBM Cognos Analytics can handle larger datasets easily and has better performance than other BI tools.
Chose IBM Cognos Analytics
They are powerful tools, they are used to handle a large amount of data, create different and complex visualizations. They make it easy for users to run queries using natural language and get automatic feedback on the information. They are powerful, intuitive and allow users of …
Chose IBM Cognos Analytics
IBM Cognos Analytics is the only product that provides pixel-perfect reports right out of the box. You do not need third-party tools to implement it. Secondly, other tools require you to create a relation between the tables if you are going to use them in the report. Only in …
Chose IBM Cognos Analytics
All these ones are fairly widely used in the business analyst world. There is no significant difference among them apart from the suite of tools that your company is using. If the company is using Amazon EC2 and Amazon S3, Amazon QuickSight is easier to be embedded in the system.
Microsoft Power BI
Chose Microsoft Power BI
Some of the strengths are 1. User-Friendliness 2. Self-Service BI (Caters to all levels of the employees 3. Cost-effective. 4. Easy integration with Microsoft Suits. 5. DAX Calculations 6. Familiar Interface like traditional Excel. 7. Easier Self-Service platform for …
Chose Microsoft Power BI
Power BI stacks up robustly on a visuals standpoint. It has great slicer tools and visuals that are stunning. Content is fresh, easy to transmit and the design of a new dashboard is easy. Power BI is useful in identifying outliers in your data (even data integrity issues). …
Chose Microsoft Power BI
Although both MicroStrategy and Cognos currently offer better business analytical capabilities, Power BI is an excellent option to extend the use of this type of solutions to a greater number of users due to its low cost.
Chose Microsoft Power BI
  • Can be used across all ERP packages and implementation
  • Enjoyed by price sensitive
  • Subscription based
Chose Microsoft Power BI
Power BI is a lot easier to use. The designs are also much nicer. Costs to implement Power BI (minus the existing data infrastructure) is much lower than other tools commercially available. However, the tool is still relatively new and still lacks many common features that …
Chose Microsoft Power BI
I thinking Microsoft Power BI is a great start for someone who wants something more powerful and distributable than Excel. During my relatively short evaluation, I did not find Power BI to be up to the task of more powerful tools. However it might compete well if properly …
Chose Microsoft Power BI
As mentioned earlier it is free of cost and easy to learn as it is part of the Microsoft suite product. It blends well with ETL package tools such as SSRS and SSIS. It is also easy to distribute the dashboard to users of Office 365. It is a a complete Microsoft product which …
Features
IBM Cognos AnalyticsMicrosoft Power BI
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
IBM Cognos Analytics
7.5
111 Ratings
9% below category average
Microsoft Power BI
8.4
193 Ratings
3% above category average
Pixel Perfect reports7.6101 Ratings8.3164 Ratings
Customizable dashboards7.7109 Ratings8.8192 Ratings
Report Formatting Templates7.2105 Ratings8.0175 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
IBM Cognos Analytics
7.6
113 Ratings
5% below category average
Microsoft Power BI
7.9
191 Ratings
1% below category average
Drill-down analysis7.5110 Ratings8.2188 Ratings
Formatting capabilities7.5112 Ratings7.7188 Ratings
Integration with R or other statistical packages7.679 Ratings7.3140 Ratings
Report sharing and collaboration7.9108 Ratings8.5186 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
IBM Cognos Analytics
8.0
112 Ratings
3% below category average
Microsoft Power BI
8.1
184 Ratings
2% below category average
Publish to Web8.327 Ratings8.3174 Ratings
Publish to PDF7.6106 Ratings8.2169 Ratings
Report Versioning8.626 Ratings7.7141 Ratings
Report Delivery Scheduling7.6109 Ratings8.3144 Ratings
Delivery to Remote Servers8.112 Ratings7.9107 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
IBM Cognos Analytics
7.5
103 Ratings
5% below category average
Microsoft Power BI
7.8
184 Ratings
1% below category average
Pre-built visualization formats (heatmaps, scatter plots etc.)7.798 Ratings8.2178 Ratings
Location Analytics / Geographic Visualization7.994 Ratings8.1163 Ratings
Predictive Analytics7.191 Ratings7.4133 Ratings
Pattern Recognition and Data Mining7.129 Ratings7.434 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
IBM Cognos Analytics
7.9
108 Ratings
7% below category average
Microsoft Power BI
8.6
175 Ratings
1% above category average
Multi-User Support (named login)8.0105 Ratings8.8165 Ratings
Role-Based Security Model8.1104 Ratings8.5143 Ratings
Multiple Access Permission Levels (Create, Read, Delete)7.1103 Ratings8.4155 Ratings
Report-Level Access Control8.133 Ratings8.444 Ratings
Single Sign-On (SSO)8.087 Ratings8.7137 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
IBM Cognos Analytics
7.1
89 Ratings
10% below category average
Microsoft Power BI
8.0
157 Ratings
2% above category average
Responsive Design for Web Access7.583 Ratings7.8147 Ratings
Mobile Application7.273 Ratings7.7128 Ratings
Dashboard / Report / Visualization Interactivity on Mobile8.279 Ratings8.0150 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
IBM Cognos Analytics
7.6
70 Ratings
2% below category average
Microsoft Power BI
7.8
113 Ratings
0% above category average
REST API7.467 Ratings8.2101 Ratings
Javascript API7.965 Ratings7.682 Ratings
iFrames8.39 Ratings8.055 Ratings
Java API6.911 Ratings6.967 Ratings
Themeable User Interface (UI)7.110 Ratings7.588 Ratings
Customizable Platform (Open Source)7.87 Ratings8.444 Ratings
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User Ratings
IBM Cognos AnalyticsMicrosoft Power BI
Likelihood to Recommend
7.5
(136 ratings)
8.5
(195 ratings)
Likelihood to Renew
8.7
(29 ratings)
9.5
(3 ratings)
Usability
7.4
(9 ratings)
8.3
(111 ratings)
Availability
8.6
(4 ratings)
-
(0 ratings)
Performance
9.0
(5 ratings)
-
(0 ratings)
Support Rating
1.6
(9 ratings)
9.8
(52 ratings)
In-Person Training
8.7
(4 ratings)
-
(0 ratings)
Online Training
8.0
(4 ratings)
-
(0 ratings)
Implementation Rating
7.0
(7 ratings)
9.0
(1 ratings)
Configurability
7.0
(3 ratings)
-
(0 ratings)
Ease of integration
5.8
(5 ratings)
-
(0 ratings)
Product Scalability
3.1
(4 ratings)
-
(0 ratings)
Vendor post-sale
7.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
7.0
(1 ratings)
-
(0 ratings)
User Testimonials
IBM Cognos AnalyticsMicrosoft Power BI
Likelihood to Recommend
IBM
I use predictive analytics techniques, which can help me predict my future sales based on collected data, giving me insight into my market's trends.This market data can be analyzed, giving me the opportunity to gain in-depth insight into my market's competition and positioning it competitively, aided by developing strategies to improve my marketing approach.
Read full review
Microsoft
Has significantly improved collation of data and visualisation especially with business across Europe. Has given me the ability to see the Site availability at the click of a button to see which Site is in the "money" and seize opportunities based on Market data
Read full review
Pros
IBM
  • We can make dozens of dispatchers all focusing on different types of workloads.
  • Friendly user interface, without the need for coding or complicated editing.
  • Highly functionality reporting tools.
  • We can easily create trigger when a certain threshold are met sending reports or alerts to needed parties.
Read full review
Microsoft
  • Options for data source connections are immense. Not just which sources, but your options for *how* the data is brought in.
  • Constant updates (this is both good and bad at times).
  • User friendliness. I can get the data connections set up and draft some quick visuals, then release to the target audience and let them expand on it how they want to.
Read full review
Cons
IBM
  • API integration is not upto the mark with very limited options.
  • Laptops get overheated when the tool is used from moderate to heavy use. Also, there is a lag in the tool times.
  • Licensing & Maintenance can go from cheap to expensive depending on the scope.
  • Lot of scope to improve the customer support & its not upto the industry standards.
Read full review
Microsoft
  • It would be easier for users could Microsoft Power BI and Excel used the same programming languages.
  • Would like to see the online version of Microsoft Power BI be as powerful as the desktop version.
  • Publishing a Microsoft Power BI file online and then having to save the file is somewhat redundant.
  • Would like to export each page or chart as an image.
Read full review
Likelihood to Renew
IBM
For an existing solution, renewing licenses does provide a good return on investment. Additionally, while rolling out scorecards and dashboards with little adhoc capabilities, to end users, cognos is very easily scalable. It also allows to create a solution that has a mix of OLAP and relational data-sources, which is a limitation with other tools. Synchronizing with existing security setup is easy too.
Read full review
Microsoft
Microsoft Power BI is an excellent and scalable tool. It has a learning curve, but once you get past that, the sky is the limit and you can build from the most simple to the most complex dashboards. I have built everything from simple reports with only a few data points to complex reports with many pages and advanced filtering.
Read full review
Usability
IBM
We have a strong user base (3500 users) that are highly utilizing this tool. Basic users are able to consume content within the applied security model. We have a set of advanced users that really push the limits of Cognos with Report and Query Studio. These users have created a lot of personal content and stored it in 'My Reports'. Users enjoy this flexibility.
Read full review
Microsoft
Automating reporting has reduced manual data processing by 50-70%, freeing up analysts for higher-value tasks. A finance team that previously spent 20+ hours per week on Excel-based reports now does it in minutes with Microsoft Power BI's automated Real-time dashboards have shortened decision cycles by 30-40%, enabling leadership to react quickly to sales trends, operational bottlenecks, and customer behavior.
Read full review
Reliability and Availability
IBM
Reports can typically be viewed through any browser that can access the server, so the availability is ultimately up to what the company utilizing it is comfortable with allowing, though report development tends to be more picky about browsers and settings as mentioned above. It also has an optional iPad app and general mobile browsing support, but dashboards lack the mobile compatibility. What keeps it from getting a higher score is the desktop tools that are vital to the development process. The compatibility with only Windows when the server has a wide range of compatibility can be a real sore point for a company that outfits its employees exclusively with Mac or Linux machines. Of course, if they are planning on outsourcing the development anyways, it's a rather moot point
Read full review
Microsoft
No answers on this topic
Performance
IBM
Overall no major complaints but it doesn't handle DMR (Dimensionally Modeled for Relational) very well. DMR modelling is a capability that IBM Cognos Framework Manager provides allowing you to specify dimensional information for relational metadata and allows for OLAP-style queries. However, the capability is not very efficient and, for example, if I'm using only 2 columns on a 20-column model, the software is not smart enough to exclude 18 columns and the query side gets progressively larger and larger until it's effectively unusable.
Read full review
Microsoft
No answers on this topic
Support Rating
IBM
Why is their web application not working as fast as you think it should? They never know, and it is always a a bunch of shots in the dark to find out. Trying to download software from them is like trying to find a book at the library before computers were invented.
Read full review
Microsoft
It is a fantastic tool, you can do almost everything related with data and reports, it is a perfect substitutive of Power Point and Excel with a high evolution and flexibility, and also it is very friendly and easy to share. I think all companies should have Power BI (or other BI tool) in their software package and if they are in the MS Suite, for sure Power BI should be the one due to all the benefits of the MS ecosystem.
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In-Person Training
IBM
Onsite training provided by IBM Cognos was effective and as expected. They did not perform training with our data which was a bit difficult for our end-users.
Read full review
Microsoft
No answers on this topic
Online Training
IBM
The online courses they offer are thorough and presented in such a way that someone who isn't already familiar with the general design methodologies used in this field will be capable of making a good design. The training environments are provided as a fully self contained virtual machine with everything needed already to create the environments. We've had some persisting issues with the environments becoming unavailable, but support has been responsive when these issues arise and straightening them out for us
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Microsoft
No answers on this topic
Implementation Rating
IBM
Make sure that any custom tables that you have, are built into your metadata packages. You can still access them via SQL queries in Cognos, but it is much easier to have them as a part of the available metadata packages.
Read full review
Microsoft
It was integrated with our erp easily and was accessible on cloud.
Read full review
Alternatives Considered
IBM
My company selected IBM Congos Analytics because of its advanced features and data representation for data analysis. Its row and column features are very effective for creating dashboards and reports to visualize data. It's chart representation and view format are very attractive and useful for representation.
Read full review
Microsoft
Microsoft Power BI is free. If I didn't want to create a custom platform (i.e. my organization insisted on an existing platform that I *had* to use), I'd use Microsoft Power BI. For any start-up or SMB, I'd just use Claude & Grok to build it quickly, also for free. Would not pay for Tableau or Sigma anymore. Not worth it at all.
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Scalability
IBM
The Cognos architecture is well suited for scalability. However, the architecture must be designed with scalability in mind from day one of the implementation. We recently upgraded from 10.1 to 10.2.1 and took the opportunity to revamp our architecture. It is now poised for future growth and scalability.
Read full review
Microsoft
No answers on this topic
Return on Investment
IBM
  • Positive: It provides collaboration and sharing of knowledge with other users which provides centralized access to data and reports.
  • Positive: It helps organization to save time and be efficient as it provides self service analytics and automated workflows.
  • Positive: With its powerful analytics and reporting capabilities it enables user to explore and analyze their data, identify the trends and make decisions based on those insights.
  • Negative: Implementing Cognos Analytics will take investments on licensing cost, training and infrastructure.
  • Negative: As it provides many features and capabilities, it is an issue with organization having limited IT support configure and maintain the platform.
Read full review
Microsoft
  • Power BI usage reduced the effort of analytical reports creation by about 80%
  • Empowered all the level of employee to be more vigilant of the data and business insights, gained the profit of 8% overall.
  • AI-powered predictive analytics improved forecasting accuracy by 17%, that topped the overall sales.
Read full review
ScreenShots

IBM Cognos Analytics Screenshots

Screenshot of a natural language query, used in IBM Cognos Analytics to get AI-powered insights from data.Screenshot of AI-generated insights and forecasts that can be added with just a click of a button.Screenshot of a dashboard that can be generated automatically using IBM Cognos Analytics by uploading or selecting data.Screenshot of an AI-generated dashboard from a spreadsheet that was just uploaded. This offers a great starting point for the creative process.Screenshot of where to import data to IBM Cognos Analytics from CSV files and spreadsheets. Users can connect to cloud or on-premises data sources, including SQL databases, Google BigQuery, Amazon, and Redshift.Screenshot of a sample operational dashboard of a coffee shop created using IBM Cognos Analytics.

Microsoft Power BI Screenshots

Screenshot of Microsoft Power BI - Turns insights into impact for business usersScreenshot of Power BI integrates easily with Microsoft 365Screenshot of Microsoft Power BI - AI-Powered CapabilitiesScreenshot of Microsoft Power BI - Copilot can be used to create reportsScreenshot of Microsoft Power BI - Data HubScreenshot of Microsoft Power BI - Scales as organizational needs grow
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