Zoho Analytics is great for detailed reporting but the non-instant data syncing is a drawback
Updated February 12, 2025

Zoho Analytics is great for detailed reporting but the non-instant data syncing is a drawback

Anonymous | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Software Version

Professional Plus

Overall Satisfaction with Zoho Analytics

We use Zoho Analytics when we need more complex reports than Zoho CRM Offers. We don't use it primarily because the components cannot be pulled into the CRM Dashboard.

Pros

  • The complexity of Zoho Analytics reports is really good
  • The customization of new Zoho Analytics repots is straightforward and easy to generate new reports
  • The options for pre-set reports is very handy and makes it easier to create new reports based on a pre-defined report.

Cons

  • Zoho Analytics could greatly improve if the synchronization of data was more often. Twice in a day is not very convenient when you need to create a report and realize that the data totals do not match what is live in the CRM.
  • More Zoho powered training videos would benefit for Zoho Analytics, most of the time if i'm looking for Analytics support I have to turn to you tube for Non Zoho based training videos
  • No Impact, as it is not of primary use across the org.
Zoho Analytics is fairly easy to use once you have the understanding of how to generate the report desired, however it is of less value for our organization because of the manual and infrequent data fetching. It only automatically fetches the data 1x per day, and can fetch from the CRM 5 additional times per day, but the data synchronization can take between 20 -60 minutes depending on the size of the org and amount of data, due to our difference in time zones for our different sales offices we need instant data updates at any given time
The data is definitely scalable, but again due to the timing of data synchronization is not as big of an asset for our organization.
Zoho CRM is more useful for our Org do to the instant data sync, however the report customization is far more superior in analytics.

Do you think Zoho Analytics delivers good value for the price?

Not sure

Are you happy with Zoho Analytics's feature set?

Yes

Did Zoho Analytics live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Zoho Analytics go as expected?

No

Would you buy Zoho Analytics again?

No

Zoho Analytics is suited for occasional reporting, but if you need to review the report multiple times in a day as the data changes then Analytics is not the route i would recommend. Zoho CRM has instant data updates to any reports held within the platform, it takes between 20-60 minutes to do an instant sync of Zoho Analytics data, and you're capped to a max of 5 additional fetches per day beyond the once daily automatic fetch.

Zoho Analytics Feature Ratings

BI Platform ()
Not Rated
Supported Data Sources ()
Not Rated
8.0
Pixel Perfect reports
Not Rated
Customizable dashboards
8
8.0
Drill-down analysis
8
Formatting capabilities
8
Report sharing and collaboration
8
9.0
Publish to Web
Not Rated
Publish to PDF
Not Rated
Report Delivery Scheduling
9
8.0
Pre-built visualization formats (heatmaps, scatter plots etc.)
8
Location Analytics / Geographic Visualization
8
Predictive Analytics
8
8.0
Multi-User Support (named login)
Not Rated
Role-Based Security Model
Not Rated
Multiple Access Permission Levels (Create, Read, Delete)
Not Rated
Report-Level Access Control
8
Single Sign-On (SSO)
Not Rated
Not Rated
Responsive Design for Web Access
Not Rated
Mobile Application
Not Rated
Dashboard / Report / Visualization Interactivity on Mobile
Not Rated
Not Rated
REST API
Not Rated
iFrames
Not Rated

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