Name: UniSender
Rating: 9.4 (2 reviews)
Author: UniSender

Help Desk

Web and Video Conferencing

Customer Support

Interactive Application Security Testing (IAST)

Development

Audit

Board Management

Business Intelligence (BI)

Collaboration

Enterprise Legal Management

Transportation & Logistics

Enterprise

Accounting

Anti-Money Laundering (AML)

Subscription Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Employee Recognition

HR Management

Payroll

Succession Planning

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

3D Printers

Application Delivery Controllers (ADC)

Bot Mitigation

Cloud Storage

Computerized Maintenance Management Systems (CMMS)

Data Mapping

Data Pipeline

Desktop Management

Desktop Outsourcing

Extended Detection and Response (XDR)

Fraud Detection

Hosted Virtual Desktop

IT Operations Analytics

Infrastructure-as-Code (IaC)

Integration Platform as a Service (iPaaS)

Internet of Things (IoT)

Interoperability

Network Performance Monitoring

Relational Database Management Systems

Smart Contracts

Tape Storage

Vulnerability Management

Workload Automation

Information Technology

A/B Testing

AI Writing Assistant Software

Ad Serving & Retargeting

Affiliate

All-in-One Marketing

Contact Management

Content Management

Contest Management

Digital Asset Management

Email Marketing

Gamification

Marketing Automation

Search Engine Marketing (SEM)

Social Media Management

Survey & Forms Building

Video Collaboration

Web Analytics

Marketing

Project Management

Transcription

Professional Services

Customer Relationship Management (CRM)

Intelligent Virtual Assistant

Multichannel Retail

Presales

Sales

Certificate Lifecycle Management

Database Security

GDPR Compliance

Security

Construction Accounting

Hotel Management

Loan Servicing

Vertical-Specific

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### Email Campaigns
Users generally believe that UniSender's email campaigns functionality is top-notch, with many praising its user-friendly interface, efficient campaign management, and the ability to easily send bulk emails. The platform's feature to resend emails to open or unopened recipients has been particularly appreciated. Additionally, the availability of multiple language options has made it accessible to a diverse user base. While some users have suggested minor improvements such as automatically categorizing emails based on leads reached, overall, UniSender's email campaigns have garnered positive feedback for their effectiveness and ease of use.

### Template Customization
Users appreciate UniSender's template customization feature for its ease of use and the wide range of options available. The drag-and-drop email builder simplifies the process of creating visually appealing emails, while the ability to customize templates according to specific needs adds a layer of flexibility. Some users suggest that while the existing templates are good, enhancements in visualizations could further improve the customization experience. Additionally, there are calls for more templates to be added to the platform to cater to a broader range of preferences. Despite these minor suggestions for improvement, the overall sentiment towards UniSender's template customization capabilities remains positive.

### Deliverability and Testing
Users appreciate UniSender's ability to ensure that their emails, SMS, and Viber messages reach their intended recipients effectively, highlighting the platform's strong deliverability performance. The feature-rich analytics and split testing options further enhance users' confidence in understanding how their audience engages with their communications. Additionally, the availability of a trial period allows users to experience firsthand the platform's testing capabilities before making a commitment. UniSender's emphasis on deliverability and testing emerges as a key strength, resonating positively with its user base.

### Marketing Automation
User feedback on UniSender's marketing automation features is generally positive, with many highlighting the platform's ability to streamline processes and enhance customer engagement. The automation capabilities, including trigger-based emails and SMS messaging, are commended for their effectiveness in reaching target audiences and improving campaign performance. Additionally, users appreciate the ease of integration with CRM systems and the availability of detailed analytics for tracking and optimizing marketing efforts. While some users have reported minor challenges with setting up certain automation features, overall, UniSender's marketing automation functionality is seen as a valuable asset for businesses looking to enhance their marketing strategies.

### CRM Integration
User feedback on UniSender's CRM integration capabilities is diverse, with some praising its ease of integration with CRM systems like Unisender and the ability to send trigger messages to Viber. The well-documented API and the availability of necessary functions for emails and SMS messages are highlighted as strengths. Additionally, the ability to obtain campaign statistics and update CRM systems with this data is seen as a valuable feature. However, there are also mentions of the need for improvements in certain areas to enhance the overall CRM integration experience.

### Analytics and Reporting
Users consistently highlight UniSender's analytics and reporting features as a key strength of the platform. The ability to track responses, fine-tune campaigns based on statistics, and manage subscribers efficiently are frequently mentioned as standout aspects. While some users note minor limitations in the statistics API, the overall sentiment leans towards UniSender providing comprehensive and valuable analytics tools. The platform's integration capabilities with CRM systems and the ease of custom integration further enhance its appeal in the realm of analytics and reporting.

User-Friendly Interface: The UL platform has received praise from multiple users for its user-friendly interface and ease of use in managing campaigns. Many reviewers have stated that they find it easy to navigate and appreciate the simplicity it offers. This positive feedback indicates that the majority of users are satisfied with the platform's interface.

Convenient Email Sending: Users describe sending emails through UL as convenient and straightforward, allowing them to send any email with ease. This sentiment is shared by a significant number of reviewers who appreciate the seamless experience provided by UL for email communication. The convenience factor is seen as a major advantage of using the platform.

Resend Management Feature: The resend management feature for open emails is highly appreciated by users, as it helps them effectively manage their email campaigns. Several reviewers have mentioned this feature as one of the standout functionalities offered by UL. Its ability to streamline campaign management and improve engagement rates makes it a valuable asset for many users.


Outdated Features: Some users have expressed that they feel the product's features are outdated and in need of updating for better ease of understanding. They believe that modernizing the features would greatly enhance user experience.

Difficult Management System: Multiple reviewers find the management system to have a bad user experience, making it difficult to figure out how to perform even basic tasks. This puts them at a disadvantage compared to other platforms where these tasks are easily done.

Limited Integration Options: Users have noted that the product has limited integration options with popular CMS and some CRMs. This lack of integration can be frustrating and time-consuming for those who rely on seamless connectivity between different tools in their workflow.

Users of this software have found it to be a valuable tool for promoting their emails and business activities. With its powerful email marketing capabilities, users can efficiently manage their campaigns and contacts. The software also offers SMS messaging in Russia, expanding its reach and effectiveness. Although some users mentioned that the settings can be time-consuming, the platform provides marketing and sales automation features that have helped businesses improve their performance and increase visibility to selected audiences.

One aspect that users appreciate about this software is its ease of use. Along with good background support, the platform offers a variety of customizable email templates, allowing users to create professional and responsive emails. This has been particularly helpful for solving various email marketing and SMS marketing problems. In addition to customization options, the software allows for the creation of insights from collected data, tracking key metrics, and managing mail subscriptions.

Integrating the software with CRM systems has been a successful strategy for many users. Leveraging its API functions for emails and SMS messages, users have been able to automate email response capture, conduct A/B testing, and track campaign performance through a centralized dashboard. The software also enables the option of sending bulk SMS messages. With its cost-effectiveness, rich analytics, and split testing capabilities, businesses have found value in using this platform to market their products or services to a large audience.

The software has particularly stood out for e-commerce projects in Ukraine and Russia due to its integration options with popular CRM platforms. Users have praised the reliability of the software in reaching customers and attracting new ones, especially during the pandemic. Additionally, the ability to import contacts seamlessly from various platforms has made workflow management easier for users. Overall, this software has proven to be a versatile solution for effective email marketing and SMS messaging campaigns while providing valuable insights for businesses.

Mailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

Free

Essentials

Standard

Premium

ActiveCampaign helps small teams power big businesses with a platform for intelligent marketing automation. It provides email marketing, marketing automation, and CRM tools that help businesses to create incredible customer experiences.

Starter

Plus

UniSender

Software for bulk creation, sending and tracking of Emails for marketing purposes.

Likelihood to Recommend

Email & Online Marketing

Reporting & Analytics

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

A/B testing

Mobile optimization

Email deliverability reporting

List management

Triggered drip sequences

Dashboards

Standard reports

Using software to manage lists, send emails, automate email campaigns, and track results.

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Users can easily optimize emails and landing pages for mobile devices.

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

This involves creating, filtering, editing, merging and de-duping lists of contacts.

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

The software offers pre-built reports with metrics standard to the category.

Custom reports

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

URL Validation

This allows marketers to validate URLs and find any broken links before sending out their email campaigns.

Link Tracking

This allows marketers to verify that proper link tracking is set up before sending out their email campaigns.

Image Validation

This allows marketers to validate images used in their emails to ensure images and GIFs display correctly in their audience’s inboxes.

Inbox Display

This allows marketers to see how their emails will be displayed within different web browsers and within different email service provider (ESP) platforms.

Email Accessibility Tools

This type of tool scans emails before they are sent out to ensure that design and code are optimized for accessibility across different browsers.

Spelling and Grammar Check

This feature checks emails for spelling and grammatical mistakes before they are sent out.

Spam Testing

Spam testing allows marketers to test their email against most major spam filters before sending out their email campaigns.

Email Previews

This allows marketers to test out emails to see how they will display across multiple different applications and web browsers.

Assign Reviewers

This gives marketers the ability to assign individuals to review an email from within the email marketing software.

Email Version Control

This allows marketers to keep track of which individual made a revision to an email and when.

Task Lists

This gives marketers the ability to create task lists associated with the email review and approval process.

Review Status Updates

These status updates may be pushed through third-party tools, or sent directly via the application itself.

UniSender 2021-09-16 04:35:26

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Email Marketing Software

I was introduced to Unisender about a year ago when the pandemic started :D We needed to keep in touch with our existing customers and to attract new ones. The software is pretty easy to use. It is integrated with many platforms so you can easily import all necessary contacts for further work. I feel confident that my bulk emails will reach every customer as planned. Statistics show that :)

UniSender

Overview

What is UniSender?